In order to be able to view every process in our company from a quality perspective, we have divided our quality system at an organisational level into quality assurance and quality management. Quality assurance is concerned with the operational organisation of our production. Quality management focuses on all organisational and strategic measures that serve to improve the quality of our products, services, applications or processes. The goal is to optimise the effectiveness and efficiency of our work, product and service processes across all departments.

Quality assurance tasks
The remit for quality assurance is broad and diverse. It begins with quality planning during the development and design of a product, include incoming goods inspection and quality assurance during pre- and final production and ends with the outgoing goods inspection. Other key activities include the quality control and quality testing of our products. We always keep an eye on possible ways to improve our products.

Only 100% tested products leave our company
We take random samples of incoming goods and during prefabrication to check whether the product quality is acceptable. In the final or acceptance inspection, we then carry out a 100% test, where every turbine and every engine is extensively tested. The results are stored and evaluated digitally. An inspection certificate is created for each serial number. Our control systems and switch cabinets are also fully tested before they go out to customers.

Quality assurance is therefore firmly anchored in all departments of our company. This shows the importance that we attach to quality management.

Communicating and organising are the two most important activities in this department. While our staff in the sales office are dealing with end-to-end quotation and order processing, keeping an eye on delivery dates and writing invoices, the sales representatives are constantly out on the road.

Direct contact in every direction
The office staff are not only in close contact with their colleagues in the sales regions, but also have a direct line to our production teams. Together with the specialists there, they agree on special features and coordinate order details, for example. The office team also organise the entire logistics chain – with the utmost care and a strong focus on ensuring that the deadlines are met. Any initial technical questions from our trade partners are also answered by our colleagues in the office.

Personal relationship with customers
The main task of the sales representatives is to acquire new contacts and maintain existing business relationships. Our colleagues in field sales also explain our products and their USPs to the trade partners. They organise their appointments and travel routes completely independently and are thus entirely flexible.

Trial swim offers
The BINDER sales representatives also support our specialist trade partners with a variety of sales promotions. Our colleagues help, for example, to organise and run in-house trade fairs – with advertising material and demonstration facilities that can be used for free trial swims. If required, our sales staff can also organise professional athletes to swim against our equipment during the event.

Help with installation
Supporting new trade partners with initial installation is another one of the tasks of our sales representatives. If necessary, our colleagues can be present on the installation site and give practical tips for quick and easy installation.

Valuable information for product development
Our sales staff also perform a completely different function: because they are in direct contact with our specialist trade partners, they quickly learn about the latest trends in the swimming pool sector. We then try to take the information they give us into account when continuing to develop our products. Our sales representatives are always ready to listen to their customers!