HydroStar is “Brand of the Century”

News

from BINDER GmbH

HydroStar is “Brand of the Century”

A great honour for BINDER: the ZEIT publishing group has named the HydroStar turbine swimming system “Brand of the Century”. In doing so, the jury honoured the the counter-current system’s pioneering technology.

Only products that have set entirely new standards in their field can call themselves “Brand of the Century”. The HydroStar counter-current system received the award because it offers pool owners a unique swimming experience. Unlike conventional systems, HydroStar works with turbines instead of pumps and therefore generates a wide, powerful current. Swimmers can focus entirely on their technique without flipping or losing balance. Training with HydroStar also feels like swimming in a natural river – another unique feature.

The jury of the “Deutsche Standards” brand award voted for HydroStar in an elaborate selection process. “Brands of the Century” are very exclusive, as only one product is honoured in each category.

BINDER has already received several awards for its turbine-driven counter-current systems: the company received the prestigious German Brand Award for HydroStar, among others, and the EasyStar retrofit unit impressed the jury of the German Design Award with its timelessly elegant housing.

Lisa Gerß and Philipp Mock are promoting the unique counter-current systems from BINDER

News

from BINDER GmbH

Lisa Gerß and Philipp Mock are promoting the unique counter-current systems from BINDER

BINDER continues to expand its cooperation with top athletes: The swimming pool technology specialist has gained further testimonials for its turbine-driven counter-current systems from the triathletes Lisa Gerß and Philipp Mock. Both have already celebrated quite a bit of success in their careers.

Lisa Gerß is German champion in her age group over the Ironman distance and has won the Hessen championship over the middle distance several times. But the 28-year-old from Bad Pyrmont has set herself even higher goals:
“I want to qualify for the Ironman 70.3 World Championship.” 

Lisa Gerß appreciates the sport of swimming above all, “because it’s technically demanding and uses many muscle groups”. And also quite varied:
“Depending on the way you train, it can be a really hard workout or a good way to relax.” 

BINDER will sponsor Lisa Gerß over the next two years and plans to produce a series of videos in which the certified ecotrophologist (qualification in nutritional science and home economics) gives tips on the subject of nutrition.

The athletic achievements of Philipp Mock are also impressive: Among other things, the qualified optician finished third at the Ironman in Hawaii in the 18 to 24 age group and was the German runner-up over long distance. 

For the now 33-year-old, HydroStar’s wide, powerful current offers ideal conditions to train his technique. “I’ve swum against a few counter-current systems, but it wasn’t until I started using the turbine swimming system from BINDER that I found the perfect solution.” 

Philipp Mock is the proud owner of a HydroStar BGA 550 and can therefore prepare optimally for the next sporting challenges.